Union Minister of State Earth Sciences Dr Jitendra Singh said that the coastal cleanup drive will be carried out at 75 sea beaches across the country for 75 days from July 3 to September 17. He chaired a meeting to review preparations for the upcoming “International Coastal Cleanup Day 2022” on Thursday, at Prithvi Bhavan, Ministry of Earth Sciences headquarters here.
He said that this year’s event also coincides with the celebrations of Azadi Ka Amrit Mahotsav in the 75th year of country’s independence. Talking about the uniqueness of this year’s event, Dr Singh said that it will be the first-of-its-kind and longest running coastal cleanup campaign with highest number of people participating in it.
He said that the participation of common man is essential to convey the message of “Swachh Sagar, Surakshit Sagar” for the prosperity of not only coastal areas but also other parts of the country.
Dr. Singh also suggested that other than coastal regions, non-coastal regions should also plan to disseminate the message to the local people on the International Coastal Cleanup Day through environment and climate change departments / divisions in various universities, colleges and other institutions..
The Union Minister previewed the logo ad tag line for the day and other thematic aspects related to it. He also directed the officials involved for blitzkrieg of pre-event activities in the run up to the main event.
The 75-day long event will start on 3rd July, 2022 with the release of brochure and a media interaction. There will be formal launch across the country, more so in the coastal States, with opinion makers and celebrities attending the local events. The target of the drive is to remove 1,500 tonnes of garbage from the sea coasts which will be a huge relief to marine life and the people staying in coastal areas.
