According to a report released by Ericsson ConsumerLab, India’s readiness to adopt the forthcoming 5G network is twice that of other regions across the world such as the UK and the US, with over 100 million smartphone users ready to upgrade to the 5G network by 2023.
In urban India, the intention to upgrade to 5G is twice as high as in markets where 5G has already been released, such as the UK and the US. Over the last two years, India has seen a threefold increase in the number of smartphone users who hold 5G handsets.
Even as 5G will provide immersive experiences to urban customers, it will also play an important role in achieving India’s digital inclusion goals, especially in bringing broadband to rural and remote homes,” Nitin Bansal, head of Ericsson India and head of Network Solutions, for South-east Asia, Oceania and India, Ericsson said.
Seven out of every ten smartphone users in India are looking forward to enhanced video streaming quality after adopting 5G. The next 12 months, 59% of all smartphone users in the country want to upgrade to 5G. According to the report, 36% of these 59% plan to churn to the top provider of the 5G network when it is available.
Health and fitness, 360-degree live video streaming, cloud gaming, 5G TV Package, virtual meeting space, immersive education, best-seat event experience, interactive calling, location-based AR shopping, and VR shopping are some of the other services that Indian consumers want to access via 5G.
According to the survey, people who anticipate 5G carriers to innovate are willing to pay a 45% premium for a package if their expectations are satisfied.